The programme combines practice-related studies of business administration with simultaneous systematic in-company training. It gives students the relevant specialist knowledge in the individual areas of business administration, and enables them to apply it in the practical phases in the different departments of their training company. Students can select an appropriate study focus in their third year, to prepare them optimally for the requirements of the company in the respective areas and functions.
Bachelor students rate HSBA above average and are very satisfied with their studies.
Our dual university is in the top group in 12 out of 12 categories.
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The cooperate study programme integrates phases of theory at the university (on average 32 weeks a year) and practical phases of training in their training company (on average 20 weeks a year).
Students acquire practice-oriented business knowledge with a special focus on international management. During the course of studies, a further focus is also placed on teaching methodological skills. In the first two years of study, basic business management knowledge is taught and supplemented by method modules, the basics of business informatics and an introduction to international management. In the second and third years, selected core subjects are dealt with in greater depth (Financing, Strategic Management, International Accounting and Sustainability). The third year of study is characterised by electives (specialisation/minor, compulsory elective subject, excursion) and the bachelor thesis.
Teaching of basic mathematical knowledge, transfer of economic issues into mathematical approaches and application in practice.
Legal accounting regulations, accounting procedures, chart of accounts, accounting transactions including year-end postings; problem-oriented application and assessment of full and partial cost accounting.
Acquiring basic knowledge of business informatics using operational information and application systems for computer-aided design, control and processing of business processes, the fundamentals and potential uses of databases and their implementation in companies.
Principles and fundamentals of business management scientific knowledge acquisition, examination of long-term framework conditions of the economy (megatrends), examination of political-legal, ecological, socio-cultural and technological influencing factors.
Essential theories of personnel management, objectives, significance and function of international personnel management, labour law framework, intercultural communication.
Application of statistical concepts, in particular probabilities and distributions, samples, significance, causality, correlation, linear regression.
The module aims to train students in micro- and macroeconomic theories, to evaluate economic effects and to apply economic theories to analyse markets and business strategies.
Understanding how companies raise money to fund their investments, recognising the role of the financial manager in a company and the impact of financing decisions on the market value of a company.
Acquire a holistic academic and theoretical understanding of marketing management, its main components and apply this knowledge and expertise to real business situations
Fundamentals of International Management, Introduction to International Business Law, Introduction to International Taxation
Basics of market research and data collection, development of questionnaires for statistical surveys, time series analyses, cluster analysis, software applications
Acquisition of the basic knowledge required to realise projects within the available time and cost framework and to the required quality, overview of the most basic instruments and methods of project management, ability to independently structure, plan, control and manage projects of medium complexity.
Acquisition of basic psychological knowledge in relation to human thinking, feeling and behaviour in a market and corporate context
Familiarisation with the principles of International Financial Reporting Standards (IFRS) and group accounting. This includes the differences between HGB and IFRS as well as some special features of international group accounting.
You can choose from a wide range of current topics. The electives are reorganised every year.
Operations Management: Basic insights into the physics/logic of operations, recognising OM problems and finding suitable methods to solve them.
Operations Research: Understanding the different types of optimisation methods and their advantages and limitations in practice.
Getting to know basic strategic concepts, selected process, organisational and business model innovations as well as innovative approaches in new and existing companies, ‘big-picture’ overview of companies and their capabilities and developing an understanding of change
Understanding organisations, exploring organisational theory, getting to know dimensions that describe specific characteristics and structures of organisational design.
Familiarise themselves with different trade instruments, trade institutions, trade agreements and trade barriers. Understand how business decisions are made based on comprehensive regional information and how regions cooperate and compete with each other.
You can choose from a wide range of current topics. The electives are reorganised every year.
Students learn to analyse and apply market power, game theory, market potentials, strategic pricing, pricing models, digital platforms and platform governance.
Get to know basic concepts and strategic advantages of responsible and sustainable leadership, learn about and apply key terms, theories, strategies and management models of sustainability, develop your own sustainability strategy.
A minor comprises three courses or 18 ECTS and takes place in the 5th and 6th semester.
The module provides in-depth sales skills for the international market, including sales strategies, key account management, CRM and cultural aspects, to prepare students for successful careers in global sales and provide companies with a competitive advantage.
Since the Bachelor thesis is time-intensive and individual, it can be written in different semesters. The Bachelor's thesis can be registered if 120 ECTS can be proven.
A minor comprises three courses or 18 ECTS and takes place in the 5th and 6th semester.
During the business game, students will combine the knowledge and skills from different modules in a simulation that involves managing a production company for several years.
Since the bachelor's thesis is time-consuming and individual, it can be written in different semesters. You can register for the bachelor's thesis when you have 120 ECTS.
In the 3rd year of study, you have the opportunity to specialise by choosing a minor.
A minor comprises three courses or 18 ECTS and takes place in the 5th and 6th semester.
You can choose from a wide range of current topics. The electives are reorganised every year.
The general electives give students the opportunity to develop their individual knowledge and skills further. The offering ranges from social skills and IT seminars to studium generale events and smaller electives where students can tackle selected business administration content in a more in-depth manner. Foreign language courses are also on offer on an extracurricular basis.
A special highlight for all students is the study trip. The excursions, which span several study programmes and include numerous company visits and lectures, are organised independently by the students. Current topics such as digitalisation, the start-up scene in Silicon Valley or emerging countries frame the content of the individual destinations.
The Minor Advanced Studies in International Management consists of three modules that provide fundamental knowledge and skills with regard to future practical management requirements in a global business environment that is adapting to a digital world.
The Minor in Business Accounting combines the basics of business administration with the special requirements in the field of auditing and consulting. 3 Modules: Auditing 1, Taxation 1, Audit-related services.
Tax consultancy firms are important partners for companies, providing support in tax matters and tax optimisation. The minor in Business Taxation provides the theoretical foundations and insights into the work of a tax consultant in various industries. The course of study lays an essential foundation for a future career in tax consultancy.
The minor builds on the content of the modules Marketing Management, Statistics, Quantitative Methods and Science & Trends and represents a component of the two majors Marketing & Customer Insights and Sales & Customer Insights.
The minor builds on the contents of the module "Fundamentals of Business Informatics" and imparts basic knowledge of digitalisation. 3 modules: Digital Business Strategy & Implementation, Digital Process Innovation, Algorithmic Design and Implementation.
The minor in Digital Media Management imparts subject- and media-specific knowledge that is relevant for media and communication management. Modules: Media Management, Online Marketing Intelligence, Content Development.
The Minor Finance is related to the modules Mathematics, Statistics, Accounting and Principle. 3 modules: Finance Basics, Risk Management, Mergers & Acquisitions.
The minor consists of 3 modules: The Insurance Business Model – Functionality and Risk Management Approaches, Strategic Management – Starting Points for Insurers and Intermediaries, and Digital Business Models, Innovations and Digital Business Approaches in the Insurance Industry.
The minor builds on the contents of the Marketing Management and Quantitative Methods module. 3 modules: Customer Management & Sustainable Marketing, Sales & Retailing Management, Data Science & Artificial Intelligence.
The minor in Media Transformation imparts subject- and media-specific knowledge that is relevant for media and communication management. Modules: Media Markets & Products, Communication & Public Relations, Technologies & Content Production.
The minor in auditing combines business fundamentals with the requirements of auditing and consulting. Auditors review accounting and advise top management on the future viability of the company. The course of study provides theoretical foundations and insights into the work of an auditor in various industries, thus laying an important foundation for a future career.
The minor builds on the content of the Marketing Management and Quantitative Methods modules and is a building block for the Sales & Customer Insights major.
The Minor in Shipping provides maritime and shipping-specific knowledge relevant to working in the maritime industry and specifically in shipping companies. Theory, practice and case studies are closely interwoven. Modules: Shipping Markets, Sustainability & Business Models; Shipping Policy, Law & Insurance; Ship Finance, Case Studies & Projects.
As one of the global megatrends, Sustainability comprises various opportunities for businesses. The Sustainable Innovation minor covers strategic implications of the topic and well as innovative new business models. 3 modules: Sustainable Business Models, Sustainable Supply Chains, Sustainable Innovation Camp.
Graduates in International Management have access to a wide range of fields of activity in a dynamic and global environment: You can work in industry, trade, the service sector or in consulting. Possible career fields include project management, marketing management, export management, logistics, consulting or management. A career at the global level is also possible, as companies are always looking for professionals who can master intercultural challenges.
Senior Manager Student Recruitment & Company Relations
+49 40 822160-933
Do you have questions that you would rather discuss with our students? In our Ask a student format you will find contact persons for each of our dual degree programmes: Jennifer Kerßens (Business Administration), Clara Wendrich and Yasch Gahi (Business Informatics), Luca Lenniger (International Management), and Kai Hemp (Logistics Management).
No, you apply directly to the company. If you have successfully completed a selection procedure and are offered a place, the partner company will contact HSBA and register you. You can find all current study place offers from our partner companies on our Study Place Exchange.
Our Hamburg Business Speed Dating offers an additional opportunity. It takes place twice a year.
If you have any questions about an admission test, you are welcome to contact us.
Yes. Most HSBA Bachelor students spend time abroad during their studies, sometimes several times. For example, in one-semester exchange programmes at our partner universities, in the one-week study excursions in the third year of study, or by participating in a summer school. Some partner companies also enable students to spend time abroad during the practical phase. Internationality also plays a major role in everyday study life in Hamburg, as HSBA attaches great importance to the internationality of the course content and offers a wide range of English-language seminars.
It is best if you fulfil the admission requirements for our Bachelor's degree programmes beforehand. Or if your previous grades at degree level are in the right direction. Otherwise your application will not usually be successful. IF you have to take an admission test and would still like to apply beforehand, be sure to mention this in your letter of application. Then it will be clear to the company representatives that you know what you are doing!
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