Business Administration (BSc)

Dual Bachelor's programme in business administration with alternating theoretical and practical phases

Bachelor's Programme Business Administration at HSBA

Study Business Administration at one of Germany's best dual universities in Hamburg, Germany!

Are you interested in business administration and would you like to directly apply what you have learned in practice? Our dual study programme Business Administration combines academic business studies with systematic on-the-job training in a company.

The Business Administration degree programme has been completely revised and now offers significantly more elective and specialisation options with which you can design your studies even more flexibly and individually. The core curriculum combines contemporary content with modern, digital teaching formats and is complemented in the best possible way by comprehensive specialisations (majors & minors) from the 2nd year onwards. This way, you are fully prepared for professional life.

 

Apply now for BSc Business Administration!

Degree:
Bachelor of Science
Credits:
180 ECTS
Programme Start
1 October each year
Study duration:
3 years
Language:
75% German, 25% English
Reaccreditation:
FIBAA

The academic head Prof. Dr. Hölter explains the focus and the special features of the dual undergraduate degree programme in Business Administration.

Top Position in CHE University Ranking

  • Bachelor students rate HSBA above average and are very satisfied with their studies.
  • Our dual university is in the top group in 11 out of 15 categories.
  • You can find more information here.

Programme Organisation and Structure

The Business Administration degree programme comprises six semesters. Each semester consists of a theoretical phase at university (20 weeks per year on average) and a practical phase in the company (32 weeks per year on average). In the first year of study, you learn the basics of business administration. In the second and third year, you have the opportunity to specialise by choosing a major (36 ECTS) or two minors (18 ECTS each) from our wide range of specialisations.

Plan of Study Business Administration (Bachelor of Science) at HSBA

Study Content Semester 1
Study Content Semester 2
Study Content Semester 3
Study Content Semester 4
  • Operations Research / Operations Management
    6 ECTS
    48 Contact hours
    English
    Info
  • Project Management
    6 ECTS
    48 Contact hours
    German
  • Organisation and Organisational Behaviour
    6 ECTS
    48 Contact hours
    English
    Info
  • Elective 2
    6 ECTS
    48 Contact hours
    German/ English
  • Specialisation (Major / Minor)
    6 ECTS
    48 Contact hours
    German/ English
Study Content Semester 5
  • Business Law
    6 ECTS
    48 Contact hours
    German
  • Business Psychology
    6 ECTS
    48 Contact hours
    German
    Info
  • Elective 3
    6 ECTS
    48 Contact hours
    German/ English
  • Specialisation (Major / Minor)
    12 ECTS
    96 Contact hours
    German/ English
Study Content Semester 6
  • Elective 4
    6 ECTS
    48 Contact hours
    German/ English
  • Specialisation (Major / Minor)
    6 ECTS
    48 Contact hours
    German/ English
  • Bachelor Thesis
    12 ECTS
    German/ English

Specialisation

Majors & Minors

In our dual degree programme Business Administration, you can decide whether you want to choose a comprehensive specialisation (major) or two different specialisations (minors). The major runs from the 3rd to the 6th semester, while the minors take place consecutively from the 3rd to the 4th semester and from the 5th to the 6th semester. 

If you already know exactly in which area you would like to specialise, you can choose one major or two minors before starting your studies. Some of our cooperation companies even offer you a place to study with a specific specialisation. In case you are still unsure in which direction you would like to specialise, that's no problem either. You simply start your studies and, together with your company, choose one major or two minors in your first year. Just as you like. At HSBA, the choice is yours.

Major (1 option | 36 credits | 3rd – 6th semester)
  • Finance & Data Analytics
    36 ECTS
    4 term/s
    German/ English
    Info

    The Minor Finance must be taken in advance. The content of Finance is related to the modules Mathe-matics, Statistics, Accounting and Principles of Finance. Further modules: Financial Econometrics, Data Science/Artificial Intelligence/Digitalisation in Finance, FINTECHS and Start-Up-Financing as well as Sustainable Finance.

     

  • Marketing Transformation
    36 ECTS
    4 term/s
    German
    Info

    The Marketing Transformation major builds on the Marketing & Sales minor. It also includes the modules Online Marketing Intelligence, Marketing Performance Measurement and Project Work Marketing.

     

  • Media Management & Communication
    36 ECTS
    4 term/s
    German
    Info

    The major provides subject- and media-specific knowledge relevant to media and communication management. Modules: Technical Production and Design, Communication Theories & Public Relations, Transformation of Media Markets & Products, Content Development, Social Media & Digital Marketing, Strategic and Operational Media Management.

     

  • Sales & Retail
    36 ECTS
    4 term/s
    German
    Info

    The Sales & Retail major builds on the Marketing & Sales minor. It also includes the modules E-Commerce & Omni Channel Management, Sales Performance Management and Project Work Sales & Retail.

     

  • Sustainable Innovation & Compliance
    36 ECTS
    4 term/s
    English
    Info

    How can sustainability and good governance be implemented through ethical leadership as well as governance and compliance. This major is a combination of the two minors "Sustainable Innovation", and “Compliance & Ethical Leadership”.

     

  • Audit, Tax, Advisory
    36 ECTS
    4 term/s
    German
    Info

    The major builds on the Accounting minor. It combines the fundamentals of business administration with the special requirements in the field of auditing and consulting. In addition, it comprehensively conveys the necessary theoretical basics and provides in-depth insights into the activities of an auditor and consultant in different sectors of the economy.

     

Minor (2 options à 18 credits | 3rd – 4th & 5th – 6th semester)
  • Compliance & Ethical Leadership
    18 ECTS
    2 term/s
    English
    Info

    How can sustainability and good governance be implemented through ethical leadership as well as governance and compliance. 3 modules: Ethical Leadership, Corporate Governance, Compliance.

     

  • Data Science
    18 ECTS
    2 term/s
    German
    Info

    The module provides basic knowledge in the field of data science and artificial intelligence. In terms of content, parts of the lecture build on statistics. Modules: Data Science, Artificial Intelligence, Case Studies on Data Science and Artificial Intelligence.

     

  • Digital Business
    18 ECTS
    2 term/s
    English
    Info

    The minor builds on the contents of the module "Fundamentals of Business Informatics" and imparts basic knowledge of digitalisation. 3 modules: Digital Business Strategy & Implementation, Digital Process Innovation, Algorithmic Design and Implementation.

     

  • Finance
    18 ECTS
    2 term/s
    German/ English
    Info

     The Minor Finance is related to the modules Mathematics, Statistics, Accounting and Principle. 3 modules: Finance Basics, Risk Management, Mergers & Acquisitions.

     

  • International Business
    18 ECTS
    2 term/s
    English
    Info

    Objective of the International Business Minor is to gain a general overview over the field of International Management. 3 Module: International Management, Law, Accounting and Taxation, International Human Resource Management and Intercultural Communication, International Trade and Regional Studies.

     

  • Marketing & Sales
    18 ECTS
    2 term/s
    German
    Info

    The minor builds on the contents of the Marketing Management and Quantitative Methods module. 3 modules: Customer Management & Sustainable Marketing, Sales & Retailing Management, Data Science & Artificial Intelligence.

     

  • New Work & Personalmanagement
    18 ECTS
    2 term/s
    German/ English
    Info

    The minor builds on the content of the modules Personnel and Leadership, Organisation and Behaviour as well as Statistics and Quantitative Methods. 3 modules: Transformation of organisations and HRM in times of digitalisation, new work, people analytics and evidence-based HRM.

     

  • Shipping
    18 ECTS
    2 term/s
    English
    Info

    The Minor in Shipping provides maritime and shipping-specific knowledge relevant to working in the maritime industry and specifically in shipping companies. Theory, practice and case studies are closely interwoven. Modules: Shipping Markets, Sustainability & Business Models; Shipping Policy, Law & Insurance; Ship Finance, Case Studies & Projects. 

     

  • Sustainable Innovation
    18 ECTS
    2 term/s
    English
    Info

    As one of the global megatrends, Sustainability comprises various opportunities for businesses. The Sustainable Innovation minor covers strategic implications of the topic and well as innovative new business models. 3 modules:  Sustainable Business Models, Sustainable Supply Chains, Sustainable Innovation Camp.

     

  • Business Accounting
    18 ECTS
    2 term/s
    German
    Info

    The Minor in Business Accounting combines the basics of business administration with the special requirements in the field of auditing and consulting. 3 Modules: Auditing 1, Taxation 1, Audit-related services.

     

  • Insurance Management
    18 ECTS
    2 term/s
    Info

    The minor consists of 3 modules: The Insurance Business Model – Functionality and Risk Management Approaches, Strategic Management – Starting Points for Insurers and Intermediaries, and Digital Business Models, Innovations and Digital Business Approaches in the Insurance Industry.

     

Career Prospects

The dual business programme at HSBA opens up excellent career opportunities. Due to the practical training in the company flanking the theoretical degree courses, more than 90% of our students receive a job offer for the next career step immediately after completing their studies. Whether in human resources management, controlling, marketing, sales, auditing or as a data scientist - with a dual study programme at HSBA, a career in the upper management of nationally and internationally operating companies is virtually guaranteed.

Questions?

We are happy to help!

Volker Rossius, HSBA
Volker Rossius
Operational Director, Academic Office
+49 40 822160-941
volker.rossius@hsba.de
Klaus Waubke HSBA
Klaus Waubke
Senior Manager Student Recruitment & Company Relations
+49 40 822160-933
klaus.waubke@hsba.de

Partner Companies

Vattenfall Europe Sales GmbH
Hamburger Volksbank eG
Deep Media Technologies GmbH
Wintershall Dea AG
Hermes Fulfilment GmbH
TSR Recycling GmbH & Co. KG
Signal Iduna Gruppe - Hamburg
Johannes J. Matthies GmbH & Co. KG
BLUME2000SE
Jungheinrich AG
HSV Fußball AG
Baker Tilly GmbH & Co.KG Wirtschaftsprüfungsgesellschaft
Teppich-Kibek GmbH
Encavis AG
Steinway & Sons Hamburg
Bahlsen GmbH & Co. KG
Gerhard D. Wempe GmbH & Co. KG
Euler Hermes Deutschland
Buhck Umweltservices GmbH & Co. KG
HanseMerkur Versicherungsgruppe
VMLY&R COMMERCE GmbH
STULZ GmbH
Berg & Schmidt GmbH & Co. KG
EOS Holding GmbH
Service-Bund GmbH & Co. KG
Bank Deutsches Kraftfahrzeuggewerbe GmbH
ASG | Asche Stein Glockemann Verstl Wiezoreck
HOYER Handel GmbH
Ernst & Young GmbH
C. Illies & Co. Handelsges. mbH
HSBA Hamburg School of Business Administration
Hamburg Commercial Bank AG
Deutsche Bank AG
Velux Deutschland GmbH
Funk Versicherungsmakler GmbH
Hamburger Hochbahn AG
HelloFresh Deutschland Produktions SE & Co. KG
Eulenburg Family Office GmbH & Co. KG
DOMINO'S PIZZA DEUTSCHLAND GMBH
Helmholtz-Zentrum hereon GmbH
TÜV NORD Systems GmbH & Co. KG
BRL Boege Rohde Luebbehuesen
Rieckermann GmbH
Marquard & Bahls AG
Mühlenchemie GmbH & Co. KG
Tchibo GmbH
Cavendish & Harvey Confectionery GmbH
Sparkasse Harburg-Buxtehude
BUDNI Handels- & Service GmbH & Co. KG
OIL! Tankstellen GmbH
Battery-Kutter GmbH & Co. KG
Cordes + Partner GmbH Wirtschaftsprüfungsgesellschaft
FKS Friedrich Karl Schroeder GmbH & Co. KG
AC CHRISTES & PARTNER GmbH
TOPLICHT Schiffsausrüstung GmbH
HANSETRANS Holding GmbH
Aurubis AG
EVE Consulting und Beteiligungsgesellschaft mbH
HIH Real Estate GmbH
fabfab GmbH - Internetversandhandel von Stoffen
Elis Group Services GmbH
DACHSER SE  Logistikzentrum Schleswig-Holstein
Coca-Cola Europacific Partners Deutschland GmbH
WMC Wüpper Management Consulting GmbH
Detlev Louis Motorradvertriebs GmbH
Aon Versicherungsmakler Deutschland GmbH
Wärme Hamburg GmbH
Shell Deutschland GmbH
Carlsberg Deutschland Holding GmbH
EDEKA ZENTRALE Stiftung & Co. KG
Coloplast GmbH
Alsterspree Verlag GmbH
ShibataFenderTeam AG
Bernhard Schulte Shipmanagement (Deutschland) GmbH & Co. KG
NOREVO GmbH
ECOVIS Hanseatische Mittelstands Treuhand
Stern-Wywiol Gruppe GmbH & Co. KG
HELM AG
Hamburg Süd A/S & Co KG
Mabanaft GmbH & Co. KG
Performance Media Deutschland GmbH
Hermes Germany GmbH
ESC Wirtschaftsprüfungs GmbH
Robert Schüler Versicherungsmakler GmbH & Co. KG
Buss Group GmbH & Co. KG
Georg Duncker GmbH & Co. KG
Neumann Gruppe GmbH
Brightpoint Fund Services GmbH
Lloyd Fonds AG
Delta-Sport Handelskontor GmbH
British American Tobacco (Germany) GmbH
Omnicom Media Group GmbH
WSP Weinladen GmbH
Christoph Kroschke GmbH
Scheller & Partner PartG mbB
Olympus Europa SE & CO. KG
ProVidens Vermögensmanagement GmbH
PPI AG Informationstechnologie
Hamburger Sparkasse AG
CCF Centro Commerciale GmbH
Mast-Jägermeister SE
Otto (GmbH & Co. KG)
AIDA Cruises German Branch of Costa Crociere S.p.A.
KPMG AG Wirtschaftsprüfungsgesellschaft
HDI Service AG
Peter Cremer Holding GmbH & Co. KG
Ebner Stolz Mönning Bachem
TT-Line GmbH & Co. KG
HPC HAMBURG PROPERTIES CONSULTING GMBH & CO. KG
BERENBERG Joh. Berenberg, Gossler & Co. KG
Miles GmbH
ASTRON Immobilien-Kontor GmbH
ek robotics GmbH
Engel & Völkers Holding GmbH
Hanseatic Bank GmbH & Co. KG
SSW-Trading GmbH
CAMPS International GmbH
Mazars GmbH & Co. KG
Commerzbank AG
Deloitte GmbH Wirtschaftsprüfungsgesellschaft
Star Finanz GmbH
Sysmex Europe GmbH
COLUMBIA Shipmanagement (Deutschland) GmbH
Rödl & Partner GmbH Wirtschaftsprüfungsgesellschaft Steuerberatungsgesellschaft
Mondelez Deutschland Services GmbH & Co. KG
Hoyer GmbH
Pawlik Consultants GmbH
Leonhardt & Blumberg  Shipmanagement GmbH & Co. KG
TRAILER LLOYD Fahrzeugvermietung GmbH & Co. KG
ECE Marketplaces GmbH & Co. KG
SUND GmbH + Co. KG
Oktan Tankstellen GmbH
CHECK24 Vergleichsportal für Krankenversicherungen GmbH
IKOR Products GmbH

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FAQs

Can I apply for a study place directly with HSBA?

No. Students can only study at HSBA if they have concluded a contract of study with a training company. To apply with a company is always the first step in the application process.

What are the options of studying abroad?

About 30% of HSBA's Bachelor students spend time abroad during their studies (mostly short-stay at Summer Schools or as an exchange student with one of our partner universities). In the third year of studies of the dual programmes, students can go on an international study trip. Furthermore, HSBA attaches great importance to the international character of its content, offering a wide range of seminars held in English. Fore more information, please see here.

When should I start with my application?

Anyone interested in taking a dual Bachelor programme should normally start looking for a training company at least one year before they intend to start their studies. The application to the company should include all the usual documents, such as school and examination qualifications and CV. The company then sends the study contract together with the necessary documents to HSBA, which checks whether the criteria for admission are fulfilled, and if so accepts the applicant.

Questions?Klaus Waubke HSBA
Klaus Waubke HSBA

Klaus Waubke

Senior Manager Student Recruitment & Company Relations
+49 40 822160-933
klaus.waubke@hsba.de

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