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Bachelor's Programmes
Bachelor's programmes in business administration at the Business School in HamburgWould you like to study in the heart of Hamburg? HSBA offers you attractive opportunities for a challenging, tailor-made Bachelor's degree with best career prospects in business administration and related disciplines.
Our study programmes are independent of your financial background and provide you with the best possible preparation for your next career step by combining academic studies with practical experience. Comprehensive specialisation and combination options allow you to plan your studies individually.
Because it's your study, your career, your HSBA.
Highlights of our Bachelor's degree programmes
This is what an HSBA degree programme offers you
Start a state-recognised, accredited dual Bachelor’s degree with top rankings in the CHE University Ranking
Shape your studies flexibly with a wide range of electives and specialisation options
Gain financial independence through a monthly salary and covered tuition fees
Learn from renowned professorsand lecturerswith extensive practical experience
Develop your future skills with the AI-supported personal coach PINKpro
Study in the heart of Hamburg on a modern campus
Unlock excellent career opportunities with over 300 partner companies
Gain international experience through semesters abroad, summer schools or study trips
Experience the unique HSBA spirit with student initiatives, committees, events and a strong lifelong network
- 100%
of graduates have received a job offer from their partner company.
- 92%
of alumni are satisfied when looking back on their studies.
- 91%
of the alumni felt (very) well prepared for their professional activities.
Co-operative Bachelor's degree programmes
At HSBA, you can study Business Administration with numerous specialisations or with an international focus as in our degree programme International Management. Would you rather combine business administration with the topic of digitalisation? Then you can choose our Business Informatics degree programme. Or are you mainly interested in logistics? In that case our study programme Logistics Management is the best choice for you. All Bachelor’s degree programmes are dual, which means that they combine academic business studies with systematic on-the-job training.
Business Administration
Bachelor of Science
Our dual Bachelor Business Administration (BSc) is a business degree programme. In the first year of study, you will learn the essential basics of business administration. From the second year, you have the opportunity to specialise in one or even two areas.
At HSBA we offer a wide range of specialisations such as Marketing, Finance, Data Science, Sustainability and Media Management.
Business Informatics
Bachelor of Science
Our dual degree programme Business Informatics (BSc) combines business management issues with digitalisation. The programme covers the basics from both disciplines business administration and computer science. Please note, that you need no previous knowledge before you begin with your studies.
Are you particularly interested in artificial intelligence (AI) or would you like to learn programming apps? Our elective courses, which you can choose during your studies, deal with these topics and others.
Business informatics specialists are in high demand on the job market. Since you learn how to solve business issues with the use of modern software, you are well prepared for a job in an increasingly digitalised society.
International Management
Bachelor of Science
Are you interested in business administration and would like to work in an international environment? Then our Bachelor programme International Management (BSc) is the right choice for you. In this English-language degree programme, you will learn all the basics of business administration, which are supplemented by internationally oriented modules such as international human resource management, intercultural management and regional studies or international business law.
With a Bachelor in International Management, you are perfectly positioned for a career in an internationally oriented company.
Logistics Management
Bachelor of Science
The logistics sector is one of the most important economic sectors in Germany. Would you like to know how it works and how goods, information and people get from A to B? Then you've come to the right place.
Our Logistics Management (BSc) degree programme combines business studies with issues from the field of logistics. In the first two years of study, you will learn the basics of business administration and logistics. In the further course of your studies, you can specialise further in the area of transport, warehouse or production logistics.
As a logistics manager, you have many opportunities because the sector continues to grow in the course of digitalisation. Many companies are looking for graduates who work at the interface between business administration and logistics.
Top Position in CHE University Ranking
Bachelor students rate HSBA above average and are very satisfied with their studies.
Our dual university is in the top group in 12 out of 12 categories.
You can find more information here.
Information events
Upcoming events & info sessions
04
Wed
Nov
4 Nov 2026, 4.00 pm – 5.00 pm
4.00 pm
|
online (via Zoom)
Online Bachelor Application Coaching – November 2026
Read more
05
Thu
Nov
5 Nov 2026, 10.00 am – 3.15 pm
10.00 am
|
Campus of HSBA
HSBA Business Speed Dating
Read more
23
Mon
Nov
23 Nov 2026, 9.30 am – 3.30 pm
9.30 am
|
Campus of HSBA
HSBA Bachelor Taster Programme
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23
Mon
Nov
23 Nov 2026, 3.30 pm – 7.00 pm
3.30 pm
|
Campus of HSBA
Open Campus Day
Read more
Any Questions?
We are happy to help you personally!
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Annabel Baxter
Senior Manager Student Recruitment & Company Relations
+49 40 822160-931annabel.baxter@hsba.de
Ask a student
Do you have questions that you would rather discuss with our students? In our Ask a student format you will find contact persons for each of our dual degree programmes: Jennifer Kerßens (Business Administration), Clara Wendrich and Yasch Gahi (Business Informatics), Luca Lenniger (International Management), and Kai Hemp (Logistics Management).
News from the campus, faculty and network
News & Stories
Dissertation: Family Business Priorities and Strategic Management: Influence of Non-financial Goals in Family Businesses
HSBA Doctoral researcher Adrian Ade successfully defends dissertation on Family Businesses
A Week on the Road: Study Trip Across Europe
The study trip in the fifth semester is always a highlight for our bachelor’s students. In small groups, they spend a week travelling to destinations across Europe, visiting companies, organisations and partner universities. Along the way, they gain valuable insights into regional economic issues as well as the cultural and political context of their host country. They also have the opportunity to explore local sights and experience everyday life from a different perspective. It is a shared experience that stays with them long after the trip has ended.
This year, our students travelled to fifteen different destinations: Athens, Barcelona, Budapest, Chișinău, Hamburg, Copenhagen, Limassol, Lisbon, Reykjavík, Rome, Schleswig-Holstein, Tirana, Valletta, Vienna and Zurich.
We have put together the highlights from each group, along with a selection of photos and impressions from the week.
Many thanks to all students for sharing their experiences and providing such great photos!
HSBA Welcome Week 2026: A Successful Start to Student Life
With many new faces, first introductions and plenty of new impressions, the new academic year has begun at HSBA. Over the past week, around 350 new Bachelor's and Master's students from Germany and around the world started their studies at HSBA.
FAQs
Frequently asked questions about the Bachelor's programme at HSBA
Can I apply for a study place directly with HSBA?
No, you apply directly to the company. If you have successfully completed a selection procedure and are offered a place, the partner company will contact HSBA and register you. You can find all current study place offers from our partner companies on our Study Place Exchange.
Our Hamburg Business Speed Dating offers an additional opportunity. It takes place twice a year.
If you have any questions about an admission test, you are welcome to contact us.
What are the options of studying abroad?
Yes. Most HSBA Bachelor students spend time abroad during their studies, sometimes several times. For example, in one-semester exchange programmes at our partner universities, in the one-week study excursions in the third year of study, or by participating in a summer school. Some partner companies also enable students to spend time abroad during the practical phase. Internationality also plays a major role in everyday study life in Hamburg, as HSBA attaches great importance to the internationality of the course content and offers a wide range of English-language seminars.
Can I apply to a company even if I do not yet fulfil the admission requirements?
It is best if you fulfil the admission requirements for our Bachelor's degree programmes beforehand. Or if your previous grades at degree level are in the right direction. Otherwise your application will not usually be successful. IF you have to take an admission test and would still like to apply beforehand, be sure to mention this in your letter of application. Then it will be clear to the company representatives that you know what you are doing!
