On behalf of the Alumni Association, we are pleased to invite you to the next HSBA Alumni Talk. In an open discussion round, Felix Menn, HSBA alumnus and Chief Administration Officer at the social media agency ENKIME, will provide exclusive insights into social media trends, virality and the world of content creators and answer your questions.  

Among other things, we will clarify: How do you conquer the charts with social media, mobilise young voters via AI-generated sound on TikTok or bring the Bundesliga into the digital spotlight with a viral gaming filter?  

Felix Menn studied Business Administration at HSBA and immediately started his career at ENKIME. Initially working as Head of Finance, he is now responsible for strategy development and setting up the company structure as CAO. He is also co-founder and product owner of BASE P, another ENKIME project specialising in the management of micro-creators.  

In the Alumni Talk you will have the opportunity to talk to Felix about his experience in finance, corporate development and influencer marketing and he will give you exciting insights into the world of digital brand communication.  

The HSBA Alumni Talks are a joint initiative of the HSBA student body and the HSBA Alumni Association. 

The Alumni Board is looking forward to an exciting evening with you! 

Information for Bachelor students:

For participating in this event, you can receive a total of 0.1 credits as part of the General Electives (Studium Generale) in the Bachelor's programme.