HSBA Business Lounge

With the advance of artificial intelligence and innovative technologies such as ChatGPT, traditional educational paths and professional careers are being re-evaluated. Our panel discussion "Artificial intelligence - ChatGPT as a career opportunity or career killer?" explores what new skills academics need in an AI-dominated working world and how the role of studying could change. The central question is whether and how academic education needs to be adapted in order to remain relevant in a future that will be significantly shaped by AI. 

Was this text written with ChatGPT? And if so, what would it mean for our professional future? We would like to explore this question in our Business Lounge: 

We are very much looking forward to discussing the above topics with the following experts and to hearing your opinions and questions afterwards: 

• Andy Witt, Professor of Business Informatics with a focus on digitalisation 
• Sarah Jastram, Professor of Business Ethics and Sustainability and General Business Administration 
• Anja Körber, Head of Artificial Intelligence & Automation at the Otto Group 
• Arne Zass, Director Digital Transformation & Automation at Hapag-Lloyd 
• Oliver John, Bachelor student of Insurance Management at Signal Iduna
• Matthias Mang, Master student in Business Development at Joh. Berenberg, Gossler & Co. KG 

Moderation: Arnd Graf von Westarp, Professor of General Business Administration at HSBA 

The event will be held in German.

We look forward to an informative evening with you!

Note for Bachelor students: For participation in this event, you can be awarded a total of 0.1 credits as part of the General Electives (Studium Generale) in the Bachelor's programme. 

Jointly with Elisabeth L'Orange, HSBA Entrepreneurs Club and HERitage are organising a lecture in which the founder will explain how she has built up the start-up from Hamburg, Oxolo, over the past three years. In 2023, she and her co-founder raised 13 million euros in the Series A financing round. With its focus on generative AI, her start-up is right in tune with the spirit of the time. The applications make it possible to produce cost-efficient marketing content and demonstrate new possibilities made possible by generative artificial intelligence.

The event will be held in German.

We look forward to an informative evening with you!

Note for Bachelor students: 
For participation in this event, you can be awarded a total of 0.1 credits as part of the General Electives (Studium Generale) in the Bachelor's programme. 

Together with Marco Habschick, the HSBA Entrepreneurs Club is organising an interactive workshop in which you will have the opportunity to further develop your own ideas and learn more about the exact processes involved in founding a company. Marco Habschick is a partner at EVEREST GmbH and Managing Director of “Gründerplattform”. The platform supports founders throughout the entire start-up process, from getting started to financing to the start-up itself, and offers a large network of people interested in starting a business.  

Do you already have your own business idea that you would like to develop together at the Business Lounge? Write to the Entrepreneurs Club by 20th January at luca.lenniger(at)myhsba.de! 

The event will be held in German.

What challenges and opportunities arise from digital transformation coupled with the growing demands for sustainability and environmental protection for shipping and ports?

Digital transformation has affected almost all sectors of the economy in recent years, and the shipping and port industries are no exception. In this context, we cordially invite you to HSBA’s Business Lounge, where specialists from the industry will address these questions: What challenges and opportunities arise from digital transformation coupled with the growing demands for sustainability and environmental protection for shipping and ports? Does digital transformation have the potential to not only increase efficiency and safety in shipping and port operations, but also pave the way for more sustainable practices and greener technologies? 

This will be discussed  at HSBA’s Business Lounge by:

• Karsten Ramm, Hapag-Lloyd AG, Director Digital Products und Innovation
• Marcel Wiegand, HHLA Next GmbH, Manager Venture Building & Investments
• Ulrich Wrage, Dakosy AG, Vorstand

The event will be hosted by Prof. Dr. Jan Ninnemann, head of the Logistics Management course at HSBA.

The event will be held in German. As this event is part of the general electives, undergraduate students will receive 0.1 credits towards their degree when participating.

Look behind the scenes of the aviation industry!

On behalf of the students of our HSBA Finance Club, we would like to invite you to a Business Lounge with Ingo Wuggetzer, Vice President Cabin Marketing at our partner company Airbus.
Ingo Wuggetzer introduces you to the world of Airbus, focusing on the civil sector. His presentation will focus on marketing in the aviation sector and future strategic guidelines for influencing sales campaigns.

The event will be held in German. As this event is part of the general electives, undergraduate students will receive 0.1 credits towards their degree when participating.

We cordially invite you to an HSBA Business Lounge, where the students of the Master's program "Digital Transformation & Sustainability" will present their research findings on the topics of sustainability reporting, sustainability in the application process, and carbon footprint.
In today's world, sustainability is becoming increasingly important for every individual and every company. Therefore, the students have dedicated themselves to these questions:

• To what extent do companies communicate sustainability elements in online job advertisements for potential job seekers of Generation Z?
• What is the relevance of the SDGs (Sustainable Development Goals) in the sustainability reports of the DAX 40 companies?
• What resource-wasting usage behavior exists regarding cloud-based storage usage in business practices, and what obstacles do employees have in changing this behavior?
• How significant is the discrepancy between the current GHG (Greenhouse Gas) emissions reporting of the DAX 40 companies and the final draft of the European Sustainability Reporting Standards? To what extent does the ESRS address the existing issues with comparability of GHG emissions reporting?

After the presentations on the results of each project, we warmly invite you to participate in the discussions and share your perspectives. We are looking forward to an evening with you, filled with engaging conversations and exciting insights!
The event will be held in German. As this event is part of the general electives, undergraduate students will receive 0.1 credits towards their degree when participating.

The students of our master's programme Digital Transformation & Sustainability cordially invite you to a business lounge where they will present measures to increase the share of women in IT professions and discuss them together with their guests.

First, Jette Brandauer, Anna Gerbig, Lisa Ochmann & Nele Stephan present their previous research findings in a keynote speech. Afterwards, they invite the experts Dr. Michael Müller-Wünsch (OTTO GmbH & Co. KG), Lisa Wagner (Hapag-Lloyd AG), Philipp Behr (Google) and Florentine Draeger (Protofy GmbH & Co. KG) to share their insights and debate which actions can be taken to increase the number of women in IT professions. The focus will be on linking our research findings with the input of their experts in the business environment. Together, they want to find solutions to motivate more women to pursue these careers.

We are looking forward to an evening full of interesting conversations, exciting insights, and good entertainment.

The South Elbe region faces a variety of transportation challenges. These include, among others, the necessary expansion of capacities in public transport, an efficient traffic development of the Airbus plant, an improved connection of the southern parts of the port, a relief of the Lower Elbe intersection, etc. Projects such as the harbor link road (A26 East) or the construction of a further Elbe crossing for public transport have been the subject of controversial discussions for years.

Discussing necessary measures and future project approaches:

• Nawina Walker, Site Manager Airbus HH-Finkenwerder
• Christoph Birkel, Managing Director Tempowerk/hit-Technologiepark
• Dr. Olaf Krüger, Board Member Süderelbe AG
• Martin Huber, Head of Department for Transport and Mobility Change
• Moderation: Prof. Dr. Jan Ninnemann, HSBA

The event will be held in German.

Information for Bachelor students: As this event is part of the electives (General Studies), you will receive 0.1 credits for your degree.

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The Ukrainian economy is currently threatened by a war with indefinite outcome and a corresponding highly uncertain and disrupted business context. How are economic institutions dealing with this pressure? How has the financial sector responded to protect domestic businesses? How are business leaders managing operations under these challenging conditions and what is the role of Corporate Social Responsibility in this context?

Prof. Dr. Sarah Jastram (HSBA) is discussing these and other questions with Prof. Dr. Viktoriia Apalkova (Kyiv National Economic University). Prof. Apalkova is currently a Visiting Researcher at Bern University of Applied Sciences and part of an international research project (with Prof. Sarah Jastram and Prof. David Risi) on Corporate Social Responsibility in times of war.

Information for Bachelor students: As this event is part of the electives (General Studies), you will receive 0.08 credits for your degree.

The event will be held in Englisch.

On behalf of our students and the academic heads of the Digital Transformation & Sustainabilty study programme, we would like to invite you today to a panel discussion as part of a project.

Our everyday lives have changed completely within the last few years. Such change leaves its mark. Our private and professional activities have been shifted into the digital space, fundamentally changing the way we communicate and collaborate. New tools and systems have been introduced, work locations have changed, and creativity is being rethought. In order for these changes to be considered in business alignment, a customer centricity is of immense importance. But what are the needs of customers today? To what extent do they want to work together again live and in color on site? Over the past year, the moderators have analyzed these and many other questions from the perspective of both consultants and customers. They now want to discuss their findings with experienced speakers from the industry.

Speakers: 

• Elly Oldenbourg, Manager & Sidepreneur, Google 
• Lena Knoll, Manager Digital Transformation, 55BirchStreet 
• Nicole Wronski, Board Member, Blackboat
• Christopher Nadorf, Manager, PWC 

The event will be moderated by our students Frederica Blydt-Hansen and Basil Böhtel.

Information for Bachelor students: As this event is part of the electives (General Studies), you will receive 0.08 credits for your degree.

Global supply chains are facing major challenges: As a result of the lockdown in China, more than 300 ships are waiting for clearance outside the port of Shanghai - waiting times of more than a week are the consequence. The consequences of this will only reach the German ports with some delay. Already today, more than 10 large container ships are anchored in the German Bight. The terminals in the Port of Hamburg are already working to the limit and are themselves struggling with the effects of the pandemic and the Russia Ukraine War. The next few weeks will show how the emerging wave of containers can be handled. 

Discussing the current disruptions to global supply chains and the repercussions for the Port of Hamburg:

• Prof. Dr. Götz Wiese, Port Policy Spokesman of the CDU parliamentary group.
• Lars Olaf Preuß, business editor WELT and WELT AM SONNTAG
• Jens Hansen, Vorstand Hamburger Hafen und Logistik AG
• Prof. Dr. Jan Ninnemann, Professor of Logistics, HSBA Hamburg School of Business Administration

The event will be held in German.

Information for Bachelor students: As this event is part of the electives (General Studies), you will receive 0.08 credits for your degree.