Companies generate their growth potential from sales. Not infrequently, the export rate of the products is more than 50%. Only when their products sell well internationally can companies survive the ever-tougher competition and continue to grow. This is why international distribution in the company is of strategic importance.In the international B2B distribution, the complexity of the sales processes already existing at the national level is an additional dimension. Approaches that lead to success in this respect can be ineffective in a foreign country or in the worst case even counterproductive. However, scientific studies show that there are patterns for systematic approaches that provide the basis for sustainable success.
1. How international customers differ
2. Fundamentals: Increasing your closing opportunities
3. Efficiency in international sales
4. International sales architecture
5. International communication strategies for sales success
6. Successful representative management
7. Best practice
International Sales Manager, Sales Manager, Business Development Manager, Export Manager, Country Manager, Regional Manager, International Manager, Sales Director and others
Raphael Schoen has been active in international technology and research worldwide for 15 years. He has worked in direct customer contact, but also through the management of sales representations and branches with people from more than 30 different countries, including, a. USA, Japan, China, France, UK, Russia and India.He works as a Global Business Development Manager in an international company and is a lecturer at HHL Leipzig. Raphael Schoen studied economics as well as an MBA at the Handelshochschule Leipzig and Boston University with an emphasis on international management.