25 April 2015
Prof Ralf Strauß was re-elected as president of the German Marketing Association
The general meeting of the German Marketing Association (Deutscher Marketing Verband e.V.) has elected a new board and confirmed Prof Dr Ralf E. Strauß in his position as president on Saturday, 25 April 2015, in Bamberg.
Herewith, Strauß has received confirmation for the course he chose in his first year of term. It is one of his goals to position the German Marketing Association with its substantive work. And there is no shortage of interesting topics in marketing: the continuing digitalisation, changed requirements for the marketing organisation and the growing diversity of the communication channels challenge decision-makers in marketing in many ways.
New board of the German Marketing Association (Deutscher Marketing Verband e.V.)